Riding a Dead Horse
|Dakota tribal wisdom says that when you discover you are riding a dead horse, the best strategy is to dismount. However, in business (or social) we often try other strategies with dead horses, including the following:
Maybe the best business plan is ‘don’t go into business’. It’s a good thing social is free and easy. You probably don’t even need a business model for this, huh? Otherwise, your success ratio would be on par with start-up restaurants. What? This isn’t easy? Shut the front door……..
Social is all about measurement and metrics, so who tracks the success rate of start-up social endeavors? Does it make a difference if social is just something you are ‘doing on the side’; does it still count?
At least it isn’t costing me anything
You are absolutely right; not only can you survive in here but you don’t have to spend a single dime and still be popular and admired. But wait, doesn’t time = money? You would certainly think so, right? What is your hourly rate?
If you are in here for business and you were to equate your monetization efforts to an hourly rate, are you above minimum wage of $7.67 per hour? Do you ever wonder why you can’t find any good employees?
How many saltine cracker and ketchup dip meals do you have to eat before the ‘passion‘ wanes. Maybe if you just whip that damn horse a little harder you will finally be somebody.
There are certainly a plethora of posts about passion, but how far can ‘passion’ really carry you? How sustainable is passion anyway before it becomes just another job?
Wow, that was inspiring
Hey you big doofus, just because you can’t figure it out no need to drag everyone else down with you.
Here’s a question, do we exist in here just to make others in social look good? Is it self-serving to some degree and we have created our own artificial little universe? My answer is not really; it’s real as real can be.
Raise your hand if you think social can survive without you? Keep it up if you think social is here to stay?
Rise above the noise
Social can be an echo chamber and I’m saying this without passing judgment as to whether that is a good thing or bad thing; you make the call. But who do you consider a ‘real’ visionary in here; and do we even need to have anyone carrying the torch?
What would you say the leader to follower ratio is? Are you a leader? Don’t we all think we are social entrepreneurs?